Bader Rutter

Summer 2023

Bader Rutter was an exciting opportunity to enhance communication skills and explore a passion for agriculture in the agency world. In this role, I was a versatile content developer who worked with various channels and brands including Corteva Agriscience, Pioneer, Brevant, Zoetis, and more. I consistently delivered high-quality work on time and embraced the fast-paced agency life while adapting and learning in a dynamic environment. I showcased curiosity and asked insightful questions with an eagerness to take on tasks, both big and small, and I relished every opportunity to grow as a public relations professional in the company of creative and innovative thinkers at Bader Rutter.

BADER RUTTER ~ Milwaukee WI

I worked with an incredible team of talented agency professionals and also got to know 5 other extraordinary interns from all over the world!

Press Releases

I wrote numerous press releases throughout the summer. Below, you'll find a selection of press releases that illustrate my ability to craft compelling narratives, disseminate complex information, and communicate diverse topics.

I introduce Corteva Agriscience's groundbreaking LumiTreo fungicide seed treatment in this press release, part of the expanding LumiGEN seed treatment portfolio. I showcase a deep understanding of the product's composition, benefits, and replacement of existing seed treatment options. I effectively communicate complex technical details clearly, show market awareness by addressing customer needs, and highlight the rigorous research and evaluation processes that instill confidence in the product's performance. Overall, I demonstrate the significance of this agricultural innovation and Corteva Agriscience's commitment to empowering farmers with high-performance seed treatments. This press release was shared with thousands of sales reps and more to get the word out about the new fungicide seed treatment LumiTreo in the LumiGEN seed treatment portfolio

This press release highlights a modified treatment recipe for the upcoming season, emphasizing the company's commitment to meeting customer needs through a rigorous evaluation process. Farmers can expect a similar level of assurance with the modified recipe, as demonstrated by three years of testing and evaluations comparing the new LumiTreo fungicide seed treatment to the previous recipe. The release also addresses questions about downstream treating sales, pricing, and communication with farmers. This was sent to sales reps. Overall, the press release showcases Corteva Agriscience's dedication to delivering high-confidence seed treatments and introduces the LumiTreo fungicide seed treatment as part of their expanding portfolio.

This press release, authored for Pioneer, highlights a pivotal development in the world of agriculture. It introduces a lineup of elite corn hybrids specifically engineered to combat the relentless tar spot disease, a significant challenge for Corn Belt farmers. The release highlights Pioneer's commitment to innovation and its dedication to helping farmers protect their crops and maximize yields. The key skills demonstrated in this piece include agricultural expertise, technical communication, and the ability to convey the advantages of these elite corn hybrids in a compelling manner. The press release invites readers to explore the powerful lineup of tar spot-resistant corn hybrids and take the first step in defending their corn crops. It showcases the author's proficiency in conveying complex agricultural information and advocating for innovative solutions that benefit farmers.

This Native Content, crafted for Pioneer and targeted at various news sources, delves into the pressing issue of tar spot disease and its impact on crop yields. It serves as an informative guide for farmers, offering best management practices to fortify their defense and maximize crop yield potential in the face of this agricultural challenge. The piece highlights the importance of selecting resilient hybrids, applying fungicides effectively, practicing rotation and tillage, implementing irrigation techniques, and monitoring crops for early detection. The skills demonstrated here include agricultural expertise, technical writing, and the ability to provide valuable insights and recommendations for farmers dealing with tar spot. This Native Content not only informs but also empowers its readers with actionable strategies for tar spot management.

Blog Content & Articles

I've had the privilege of crafting engaging blog content and articles that captivate and inform readers. Below, you'll discover a curated selection of my work, each piece representing a unique blend of creativity, research, and storytelling. These articles not only reflect my writing skills and techniques but also highlight my ability to distill complex concepts into informative narratives for clients while exploring a diverse range of agricultural topics.